MicroStrategy Spends Another $500 Million on Bitcoin

MicroStrategy Key Data

Latest Acquisition Overview

Purchase period: June 23–29, 2025

Quantity acquired: 4,980 BTC

Average price: $106,801 per BTC

Total expenditure: Approx. $531.9 million

Accumulated Holdings and Cost Basis

Total holdings: 597,325 BTC

Overall average cost: $70,982 per BTC

Estimated current value: Around $6.4–6.5 billion (based on current market prices)
(Source)

The Thinking Behind MicroStrategy’s Move

1. Institutional investors remain bullish on Bitcoin’s long-term value

MicroStrategy’s decision to keep buying even at record highs underscores its conviction in Bitcoin as digital gold. The company views BTC as a strategic reserve asset on its corporate balance sheet.

2. ETF effect emerges: institutional Bitcoin demand is rising

Since Bitcoin spot ETFs launched, MicroStrategy has deliberately avoided ETFs, choosing instead to hold physical BTC directly. This highlights their stance on owning private keys and controlling assets, and shows that ETFs are just one of many ways to hold BTC — companies will still choose active asset management strategies.

3. Market expectations for tightening BTC supply will strengthen

With daily post-halving BTC issuance at just ~450 BTC, MicroStrategy’s single purchase of nearly 5,000 BTC equals about 11 days of network-wide mining output. This reinforces perceptions that circulating BTC is being absorbed rapidly by institutions, creating upward pressure on price.

MicroStrategy’s Strategy: A View from the Investment Lens

Why does MicroStrategy keep buying BTC?

The company has made Bitcoin its core corporate strategy, financing purchases through debt and equity issuance, effectively transforming into a quasi-Bitcoin holding fund.

Some might ask: Is adding at high levels a wise move? If the company’s belief lies in the 5- to 10-year trend, short-term price points matter little. Their approach reflects an institutional-scale dollar-cost averaging (DCA) strategy — consistent, phased accumulation.

Potential Market Impacts

• Boosts retail confidence: Institutional buying is seen as a bullish signal.
• Liquidity pressure: Ongoing institutional purchases reduce circulating supply, strengthening price support.
• ETF narrative gain: Reinforces the argument that Bitcoin is a viable institutional-grade asset.
• HODL effect: Long-term holders increase, supply elasticity drops, helping prices resist sharp declines.

Bitcoin Market Outlook

• The 2024 halving has occurred (April 2024); historically, major rallies follow within 6–12 months.
• Spot ETFs are attracting inflows, integrating Bitcoin further into global finance.
• Inflation remains not fully controlled — global capital continues to seek hedges against fiat currency devaluation.

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